CONSTRUCTION - ALBUM ART

To conform to the indie genre, and the style of  our song, we decided that our Digipak Design should be simplistic. We also felt that the Digipak should look as if it was home made, to match the garage and independent DIY nature of the indie-rock genre. Rather than having the product look too homemade and scruffy, we decided that there should be elements of professionalism  and conventions that allude to the indie-rock genre. After researching a variety of album artwork for bands of the indie genre, we decided that the album art we liked the best was that of Blur: The Best Of, which utilised cartoon faces of each member of the band. 

Our inspiration drew heavily from that album, as we decided we would incorporate a cartoon element to our album art, while still maintaining the 'DIY' aspect of the genre. We also felt that this would be a good idea as the album artwork would create synergy between the art and the music video, which is comprised entirely of band shots, and also align with the conventions of the indie genre of the attention being centred heavily around the band, allowing fans to establish a sense of connection between the band members. The first step in creating the album artwork was to design and create the cartoon faces for each member of the band, using Adobe photoshop CS5, which is demonstrated in the following Youtube video.